"Whatever happened to the passion for sugarbreads? Or the adoration of marble floors? The love for picture books?" Franchising isn't all about the service or the product. This is such a huge misconception. I've never been a guru but it's a lot like taking a counseling session back in high school. You talk to someone in your school who can give you advice on your future career. She'll ask you what you really love to do - but that doesn't necessarily mean you're going to take that
unprofitable career course. No way - or you end up driving on the wrong side of the road.
